Two
roads diverged in a wood and I -
I took the one less travelled by
and that has made all the difference
R. Frost
When making a journey it is important to know where you come from and
where you want to go. Subsequently you have to determine what the best
way is to get there and what itineraries you need. A good preparation
of a journey helps to determine your goal and to map possible routes.
Courage to leave the beaten track can make the journey really worthwhile
as long as you keep your final destination in mind and do not get lost
along the way.
Innovation and product development are such journeys: the first with
leaps, the second with appropriate steps. Unfortunately this journey
does not always provide the desired end result. With buro io
I want to help companies and organisations to make this journey a real
success. I will help with the preparation of the journey and with navigation
along the way, assuring that each step and the final destination live
up to the expectations. I especially retain good memories of such a
journey when it proves to have given a sustainable increase of the organisations
innovative strength.
Inge Oskam